Bellbowrie Motors European Showroom and Workshop is a sophisticated addition to the existing motor vehicle sales precinct in the Coffs Harbour area. This new facility extends Bellbowrie Motors, providing a dedicated showroom for high-end brands Audi, Volvo, Skoda and Land Rover, with the identity of these brands embodied in the architecture.
The Workshop accommodates state-of-the-art equipment and technical expertise, with visibility into the area from the Showroom being an integral part of the experience.
The site is prominently located along the Pacific Highway thereby creating a striking impression from the road was vital for the client. Fore mostly the design locates the elongated Showroom space at a slight angle to the highway and setback a distance from the neighbouring building to maximise viewing from passersby. The street facades feature large volumes of floor-to-ceiling glazing, signature Audi metal cladding, and due to the Western orientation, a shading structure that compliments the building.
Throughout the project we endeavoured to ensure that the functional and operational requirements of the business were met while maximising affordability for the client.